Without this, the receiver won’t know who it’s even from! Adding a personal message allows the buyer to send it directly to the receiver for that special occasion. Allowing the buyer to leave a message gives them the opportunity to add context to the gift and to claim ownership. Leave space or use a system that facilitates a personal message, one of the reasons gift experiences are given over cash is they are considered a step above in thoughtfulness. Leave room for your company's branding and a suitable title.ĭon’t rename gift cards to offers, i.e ‘Christmas Special 3 Course Meal’ or make them too vague like ‘Spa Special’.Īs a gift, the receiver won’t see as many of the details as the buyer has through the purchasing process. We recommend 2 sides of a smaller paper size like A5, to ensure you have enough room for visuals and information. One of the difficulties is balancing all the relevant information with how the certificate looks. We often get asked, “what should be included on a gift certificate?” Our gift certificate management system helps our customers sell millions in gift vouchers every year, so we’ve seen from painful experience the consequences of not including the right information. In this post, we’ve stated the best practice on what to include on your gift voucher template and explain in each instance why it matters. We have outlined below an easy guide on a gift certificate wording template.
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